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The work we take over

Eleven categories of recurring work. Taken over by us.

We take over 11 categories of recurring work that slow businesses down: operations, administration, sales support, document handling, and marketing execution.

These are not software features you have to use. They are complete services. You don't operate anything. Avelle does the work and you receive the deliverables directly in your existing tools.

Our diagnostic

Describe your operation in one sentence. We'll tell you the three categories of work that would be most impactful to take over first.

Free diagnosticDuration: 3 minutesNo email required

Quick wins

Tier 1 · Quick Win 01

Competitive & Market Intelligence Monitor

Stay on top of what your competitors are doing — without spending an hour a week on it.

Each week, you receive a clear email or PDF that summarizes the important changes from your named competitors: price adjustments, new products or services, hiring activity, press mentions, website updates, and visible ad activity.

How we deliver this

We monitor your competitors from public sources and deliver a weekly summary (or daily, depending on the tier), including:

  • Pricing and website changes
  • New products or services
  • LinkedIn hiring activity
  • Press mentions
  • Social posts and blog posts
  • Visible ad activity

Ideal for: Professional services · E-commerce · SaaS · Agencies · Local services

Tier 1 · Quick Win 02

Reputation & Review Aggregator

Never miss a review again and always respond with the right tone.

We continuously monitor every review platform relevant to your business. Each negative review is flagged quickly, and we draft professional responses aligned with your voice, ready to approve with one click.

How we deliver this

We monitor Google, Yelp, Trustpilot, Facebook, Instagram, TripAdvisor, and the platforms specific to your sector. For each location, we:

  • Aggregate sentiment trends
  • Flag negative reviews within an hour
  • Draft professional response options in your tone
  • Let you approve and send with one click

Ideal for: Multi-location SMBs · Restaurants and hospitality · Clinics · Trades · Retailers

Tier 1 · Quick Win 03

Lead Discovery Engine

Receive a qualified prospect list in your shared folder every Monday.

We build and update these lists based on your target profile (sector, region, company size, and role). Each prospect is enriched with public information: email, website, employee count, and recent news. No CRM to connect, no tool to learn.

How we deliver this

Each week, we generate a list of qualified prospects from public sources (Google Maps, Yellow Pages, LinkedIn, industry directories, and public registers). Each entry is enriched with:

  • Public emails
  • Website
  • Company size
  • Recent news

The file is delivered as a clean, ready-to-use CSV.

Ideal for: B2B service providers · Agencies · Manufacturers · Distributors · Commercial real estate

Tier 1 · Quick Win 04

Industry News & Regulatory Briefing

A 5-minute morning read, tailored to your sector. Delivered to your inbox by 7am.

We filter and summarize everything affecting your sector: new regulations, press updates, competitor announcements, and information from industry associations. You receive a clear and relevant briefing, ready to read before your coffee.

How we deliver this

Each morning, we send you a personalized briefing built from trusted sources (specialized media, regulatory bodies, associations, and industry publications). The content is filtered based on:

  • Your sector of activity
  • Your region
  • The topics that matter most to you

Ideal for: Regulated industries (healthcare, finance, legal) · Construction · Food service · Franchise operators

Tier 1 · Quick Win 05

Social Media Content Engine

Receive a batch of 5 posts ready to publish to your social channels every Friday afternoon.

We create content aligned with your brand voice, including copy, hashtags, and visual suggestions. You can approve and publish them yourself, or we can publish for you via Buffer or Hootsuite.

How we deliver this

Each week, we analyze your brand voice (website and historical posts), monitor industry trends, and identify seasonal opportunities. We then produce a batch of posts for LinkedIn, Instagram, Facebook, and X, including:

  • Copy written in your tone
  • Relevant hashtags
  • Visual suggestions

Posts are dropped in a shared folder for approval. You can publish them yourself or ask us to publish them via Buffer or Hootsuite.

Ideal for: Local services · Retailers · Hospitality · Consultants and coaches

Operational

Tier 2 · Operational 06

Inventory & Reordering Assistant

Never out of stock. Never overstocked.

We continuously track sales velocity per SKU, anticipate stockouts, and deliver reorder lists before they happen. You only need to approve with a one-line email.

Phase 1 (from the start)

You export a CSV file of your stock levels from your system (Square, Shopify, Lightspeed, or your POS) and drop it in a shared folder, at the frequency you choose (weekly or daily). We analyze sales and return a clear reorder list by email.

Phase 2 (available from month 3)

We activate read-only API access to your point of sale. This allows us to track inventory in real time, generate draft purchase orders the moment a threshold is hit, and compare supplier lead times against your actuals.

Ideal for: Retailers · Restaurants and food service · E-commerce · Distributors · Light manufacturers

Tier 2 · Operational 07

Staff Scheduling & Shift Planning

The schedule almost writes itself — and respects every rule.

We take into account employee availability, forecasted demand, role coverage rules, max hours, and preferences. Every Friday, you receive an optimized schedule, ready to publish.

Phase 1 (from the start)

You send us employee availability (via a simple template) and a demand forecast. We generate an optimized weekly schedule and email it to you as a clean PDF. The manager approves and distributes it.

Phase 2 (available from month 3)

We integrate directly with your scheduling tool (When I Work, Deputy, Homebase, or 7shifts). The schedule is published automatically, shift-swap requests are handled by email, and the schedule auto-rebalances when someone is absent.

Ideal for: Restaurants · Retail · Clinics · Fitness · Hotels · Contact centres

Tier 2 · Operational 08

Appointment & Booking Optimisation

Fewer no-shows. Fuller days. More revenue recovered.

We analyze your booking patterns, identify underused slots, and put personalized reminders in place. Every avoided no-show represents recovered revenue.

Phase 1 (from the start)

You send us a weekly export of your bookings. We analyze the trends and return recommendations (slot optimization, buffer times, reminder strategies) along with ready-to-use message templates.

Phase 2 (available from month 3)

We connect directly with your booking tool (Google Calendar, Calendly, Acuity, Jane, or Vagaro). Reminders are sent automatically, the schedule reorganizes when cancellations happen, and waitlist clients are contacted in real time to fill the freed slots.

Ideal for: Clinics and healthcare · Salons and spas · Trades and home services · Professional services · Fitness studios

Tier 2 · Operational 09

Supplier & Purchase Order Management

Catch price hikes before they affect your margin.

We track the evolution of your suppliers' prices over time, flag abnormal drift, identify consolidation opportunities, and draft purchase orders from your templates.

Phase 1 (from the start)

You send us your suppliers' price lists and an order history. We normalize the data and return drift reports as well as ready-to-send draft purchase orders.

Phase 2 (available from month 3)

We connect directly to your supplier portals or accounting software (QuickBooks, Xero). This allows us to automatically track outstanding orders, match deliveries to purchase orders, and surface 3-way-match exceptions.

Ideal for: Manufacturers · Distributors · Restaurants · Retailers · Contractors

Tier 2 · Operational 10

Marketing Performance & Channel Reporting

Every Monday, receive a clear dashboard that shows what worked and what didn't.

We consolidate the data from all your advertising and analytics platforms and deliver simple, actionable commentary — without you having to log into multiple tools.

Phase 1 (from the start)

Each week, you export CSVs from Google Analytics, Meta Ads, Google Ads, Mailchimp, or Klaviyo. We return a consolidated PDF dashboard with trends, CAC, ROAS, and plain-language commentary.

Phase 2 (available from month 3)

We activate read-only API access to your platforms. The dashboard updates daily and sends you automatic alerts when key metrics (ROAS, CPM, etc.) cross important thresholds.

Ideal for: E-commerce · SaaS · Agencies · Multi-location services

Tier 2 · Operational 11

Inbox Triage & Reply Drafting

Your shared inbox is handled in your voice.

Every email is classified, tagged, and receives a draft response written in your tone. Spam is archived automatically, and sensitive subjects are flagged for human review.

Phase 1 (from the start)

We monitor your shared inbox (info@, contact@, sales@, etc.). For every message, we classify intent, tag the thread, and draft a response. Drafts land in the Drafts folder for you to review and send manually. The system learns from your edits over the first few weeks.

Phase 2 (available from month 2 or 3)

When draft quality is consistently high for a given category, that category can move to auto-send under rules you define. Simple categories (FAQs, confirmations) can move to auto early, while sensitive subjects (complaints, pricing questions, negotiations) always stay human-reviewed.

Ideal for: Every SMB

Not sure which work we should take over first?

Describe your operation in one sentence. We'll recommend the three highest-priority categories of work to take over — tailored to your sector, your company size, and your operational reality.

Free diagnostic • 3 minutes • No email required